Workplace messaging app, channels, huddles, integrations, Slackbot, Salesforce, enterprise collaboration, and team communication

Slack

Slack is a workplace messaging and collaboration platform built around channels, direct messages, huddles, file sharing, search, apps, automations, and integrations. Launched from a failed game project and acquired by Salesforce in 2021, it reshaped how many teams coordinate work.

Launched
2013, after development inside Tiny Speck
Parent company
Salesforce, after a 2021 acquisition
Platform
More than 2,500 apps and integrations, according to Slack
Slack is a workplace collaboration platform for channels, messages, huddles, integrations, apps, search, and workflow automation.Wikimedia Commons

What Slack is

Slack is a team communication platform for workplace chat, channels, direct messages, huddles, clips, file sharing, search, apps, workflow automation, and integrations. On Slack.com, work conversations move out of scattered email threads and into searchable shared spaces organized by teams, projects, or topics.

Slack homepage screenshot showing the work messaging platform hero, navigation, and sign-up controls.
Slack homepage screenshot showing the workplace messaging platform with its AI and teamwork message, product navigation, and sign-up controls.

From game tool to work hub

Slack grew out of internal communication software built by Tiny Speck while the company was developing the online game Glitch. When the game failed to become a business, the team turned its internal chat system into a standalone product for teams that needed faster, more transparent communication.

Channels as structure

Channels are Slack’s defining idea. Instead of every conversation living in private inboxes, teams can create public or private spaces for launches, incidents, departments, customers, social groups, and cross-functional projects. That structure makes context easier to find and easier to leave behind when work changes.

Searchable work memory

Slack’s name is often associated with the phrase “Searchable Log of All Conversation and Knowledge.” The product’s archive of messages, files, decisions, links, and app notifications can become a kind of workplace memory, though it also creates overload when teams do not manage channels and notifications carefully.

Apps, bots, and workflows

Slack became a platform by letting other tools post into channels and respond to commands. GitHub alerts, calendar reminders, support tickets, incident tools, sales systems, HR workflows, and custom bots can all appear inside Slack, turning it into a control surface for work rather than only a chat app.

Salesforce ownership

Salesforce completed its acquisition of Slack in July 2021, after announcing a deal valued at about $27.7 billion. The acquisition positioned Slack as a collaboration layer for Salesforce customers and as a broader enterprise communication product competing with Microsoft Teams and other workplace suites.

Rise and pressure

Slack rose by making workplace chat feel modern, searchable, integrated, and even a little playful. Its pressure comes from Microsoft Teams bundling, notification fatigue, fragmented channels, security requirements, AI expectations, and the challenge of proving that faster communication actually improves work rather than just creating more messages.

Why it matters

Slack matters because it changed office communication norms. It made channels, emoji reactions, app integrations, incident rooms, async updates, and real-time team chat part of everyday work, influencing how companies coordinate across offices, time zones, and remote teams.